Editorial Director, Brand Content

Sali Christeson @ 2021-04-24 12:07:47 -0700

New York City | Marketing Team | Reports to Marketing Director

 

The opportunity  

We are looking for an Editorial Director, Brand Content to join our growing marketing team.  The leader in this role will develop and execute content across a number of mediums designed to drive brand awareness and engagement at all stages of the customer journey. They will constantly seek to align and refine a content marketing strategy to meet consumer needs and the overall business mission.

 

This role reports directly to the VP, Marketing, and is a full-time role based in our New York City Headquarters.

 

Responsibilities

  • Lead all content efforts including strategy, conception, creation, and measurement.
  • Develop, refine, and scale a robust content strategy that allows for a team of internal and external contributors to efficiently create helpful, rich content in a timely manner.
  • Develop and own the brand storytelling approach and style.
  • Define and cross-functionally communicate success metrics for all content initiatives, aligned to company goals. Track performance to ensure content marketing plans deliver expected business outcomes.
  • Stay intimately familiar with the Argent product roadmap and overall business strategies to ensure that key innovations, campaigns, strategies, and objectives are coming to life through content. 
  • Work with Marketing and external team members to ensure engaging content is created for all audience segments in all stages of the customer journey.
  • Engage in conversations with other members of the Marketing team to determine content needed and the ideal mediums for delivering the content.
  • Define scalable processes for content creation including cross-team collaboration and proper resourcing.
  • Manage the content plan, and report progress to leadership.
  • Stay attuned to content marketing trends and best practices.

  

Who you are

  • Strong conceptual thinker with design sensibilities.
  • Results driven with a can-do and positive attitude and abundance of optimism.
  • Highly adept in your approach to problem solving while being known for delivering creative solutions.
  • A collaborative team player with an interest in learning and listening to others.
  • Self-motivated, resourceful, and hardworking with a positive attitude.
  • Detail-oriented.
  • Possesses empathy, kindness, humility, and a sense of humor.

 

Qualifications 

  • 8+ years of experience in content marketing.
  • Bachelor's degree in Marketing, Communications, or Journalism.
  • Passionate about the brand mission.
  • Strong interpersonal skills.
  • Excellent organization and communication skills.
  • Ability to multitask and stay composed under pressure.
  • Thrive in a fast-paced, rapidly changing environment, be flexible and take on new job duties.
  • Excellent communication, collaboration, and planning skills with meticulous attention to detail.
  • Ability to manage multiple deadlines in a fast-paced environment while maintaining a positive and professional work environment.
  • Must reside in or be willing to relocate to New York City.

 

What we offer

  • A positive, enthusiastic, and passionate team.
  • Competitive salary and equity.
  • Health benefits for eligible employees.
  • Paid vacation and holidays for eligible employees.
  • Clothing discount.